Challenger thinking for consumer brands
Food for thoughtful
Walkers Sausage Co
Don't accept fatty, demand MOR
Less meat, less fat, more good stuff
Dinner for tonight
Shopping for groceries is a thing
of the past. We shop for recipes now
While grocery sales are looking flat, scratch cooking
meal bags are on the up.
Full of Goodness
More than a grain of truth
What’s better than Waitrose in a bag?
What price is loyalty? A 2 hour delivery slot is all it takes.
Bring frictionless shopping to your fridge
What’s fresher than fresh? Frozen.
Our vegan egg challenger brand