Instead of producing another lifeless corporate film, Melton Foods wanted to communicate their Welcome induction information to new team members in a fun and unique way that was clear and cohesive.
With a voiceover from Melton’s Managing Director (adding that personal touch), a 10 mins animation was created that conveys all the essential info about Melton’s site rules, facilities and procedures in a colourful, charming, engaging and gently humorous way.
The animation was created in a flexible, easy-to-use format that can be viewed as a whole, or in separate, self-contained 9 x 1 mins sections that cover each of the different areas of Melton’s induction programme.