leadforensics

By |5th April 2018|

Challenger brands that changed the game forever

Challenger brands that changed the game forever
What do PayPal, Airbnb, Spotify, Uber and Atom Banking all have in common? They’re all Game Changers. They change the way we live. Once they enter our lives, things are never the same again.

By |22nd February 2018|

The Case for British Bubbly

The Case for British Bubbly
Let's face it - we all love a glass of fizz, no wedding or party is complete without that familiar pop. In Britain we love it just that bit more than most. In 2016 we drank roughly 126 million bottles in a year of the stuff making the UK one of the top importers of sparkling wine.

By |30th January 2018|

10 #apeslips

10 #apeslips
Sometimes you’ve got no-one to blame but yourself. As Ape reaches 10, we reflect on one or two such incidents. But they say that success is never as funny as failure so here goes… 10 banana skins from the last decade.

By |28th November 2017|

We’re eating insects, the not so favoured food trend

We’re eating insects, the not so favoured food trend
If you’re like me, a shiver ran down your spine when you saw the crawling image above. Insects. Something doesn’t sit right when you think about sprinkling salt and pepper on the little fellas and popping them on the hob. Fact is, people have been gorging on insects for thousands of years.

By |27th October 2017|

The Food Log. It’s our raison de manger

The Food Log. It’s our raison de manger
Apparently one in five of us has shared a food photo online or with friend in the last month. Of course that’s partly to do with the fact that we all have phone cameras and the compulsion to use them, and the desire to keep our social media feeds well fed. But if the food we’re ordering, shooting and eating didn’t look so appetising, we wouldn’t feel the urge.

By |25th August 2017|

The 4th Revolution Will Not Be Televised (but you’ll need a headset)

The 4th Revolution Will Not Be Televised
(But You’ll Need A Headset)

It’s called ‘The Fourth Industrial Revolution’ and it will dramatically affect the way we live, work and interact with each other.

By |27th June 2017|

When does craft beer stop being craft beer?

When does craft beer
stop being craft beer?

Modern beer drinkers, having learned much about the importance of origin and provenance from buying habits in food, wine, coffee and more besides, are now applying that same canny scrutiny to beer…