Taste Changers
Whilst a gem of an idea can move a category on, it’s the depth of a challenger brand’s thinking that keeps that momentum going and changes customer habits. In 3 years time, I wonder which challenger brands we’ll be calling seriously impressive?
Challenger brands that changed the game forever
What do PayPal, Airbnb, Spotify, Uber and Atom Banking all have in common? They’re all Game Changers. They change the way we live. Once they enter our lives, things are never the same again.
Kombucha, Kefir, Koji, Natto, Scobys, Tempeh…
Welcome to the brave, new, slightly sour and rather pungent world of fermented food
The 4th Revolution Will Not Be Televised
(But You’ll Need A Headset)
It’s called ‘The Fourth Industrial Revolution’ and it will dramatically affect the way we live, work and interact with each other.
Bleedin' Vegan Burgers!
A vegan burger that bleeds. Who would want such a thing? The answer is… quite a lot of people.
Newsflash:
Pre-washing bagged salad leaves doesn’t enhance their quality.
