To create an abundance of resource and spread our message, Yello mung bean grow kits will be available to our budding community. Yello is community sown and grown and that’s all about delivering an egg free future, and the more that join us on our mission the merrier.
As big brands and big supermarkets finally move away from caged eggs, it’ll take more land and even more chicks to fill fridges with free range.
We’ll be spreading the load and increasing the growers, they’ll be contributing to our Yello revolution, and we’ll all be reducing the burden on our agricultural land.
So if you love an omelette or scrambled egg on toast, bake the odd cake or two, then Yello will add a splash of guilt free colour to your weekly shop.
Yello is an example of Ape’s rapid prototype brand creation process. Find out more about how we do that here.